Casual Connect Presentation Now Online.

In February, many of the UK flash/Advergames specialists and I were out in Hamburg for Casual Connect Europe, the event was a triumph once again and a very messy time was had by all. Unfortunately I was presenting on the Thursday and so i spent a large proportion of the conference holed up in my hotel room finishing off my presentation but it was great to see everyone there and spend a couple of evenings setting the industry to rights!

My presentation was on the importance of tracking and how to use/interpret the information you can get, not the sexiest subject but a very important one indeed. Those of you that are interested can download my presentation with accompanying audio from the Casual Connect site.